What can a med spa advertise in New Mexico?
Marketing · part of The Practice Perimeter
NEW MEXICO REGULATES AESTHETIC MARKETING FROM BOTH BOARDS AT ONCE. The nursing rule states that advertising and marketing of aesthetic healthcare procedures is regulated and may not be deceptive, false or misleading, and requires a licensee to reference only their ACTIVE license and never to hold out services they are not licensed to provide. The medical board reaches the same conduct from the discipline side, listing deceptive or anonymous advertising and improper use of a fictitious name among the acts constituting unprofessional or dishonorable conduct.
Drawn from 4 verified rules in this section · regulatory monitoring, not legal advice
- 16.12.14.11(D) NMAC (Patient records, confidentiality, and advertising) · Sep 4, 2026
- 16.12.14.11(D) NMAC (Patient records, confidentiality, and advertising) · Sep 4, 2026
- 16.10.8.8(I)-(J) NMAC (Unprofessional or dishonorable conduct) · Sep 4, 2026
- 16.12.14.11(E) NMAC (Patient records, confidentiality, and advertising) · Sep 4, 2026
The rest of what New Mexico says on this
Every other rule we have verified under advertising rules, each linked to its primary source.
Advertising and marketing of aesthetic healthcare procedures is regulated and may not be deceptive, false, or misleading. Licensees must only use references to their active license and shall not represent to offer services that they do not hold an active license to provide.
16.12.14.11(D) NMAC (Patient records, confidentiality, and advertising) · verified Sep 4, 2026
I. deceptive or anonymous advertising; J. improper use of a fictitious name;
16.10.8.8(I)-(J) NMAC (Unprofessional or dishonorable conduct) · verified Sep 4, 2026
Licensees working at an aesthetic healthcare facility who are aware of misuse of patient information or advertising have an obligation to protect patient confidentiality and take reasonable steps to address such issues with the clinical supervisor or other management.
16.12.14.11(E) NMAC (Patient records, confidentiality, and advertising) · verified Sep 4, 2026
How other states answer this
- Alabama
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- California
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- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
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- Illinois
- Indiana
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- Louisiana
- Maine
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- Mississippi
- Missouri
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- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
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← All New Mexico rules and changes · MedSpaRadar is regulatory monitoring and reference, not legal, medical, or compliance advice. Verify against the linked primary source and consult qualified counsel before acting — rules change and turn on your specific facts. Legislative data via LegiScan (CC BY 4.0).