Mississippi advertising rules for med spas

Advertising rules in Mississippi

The advertising provisions that reach a Mississippi medical practice in the sections cited here are the medical board’s advertising rule and the health care practitioner advertising act. The medical practice act makes flamboyant claims of professional excellence unprofessional conduct. The Board’s rule lets a physician advertise provided the communication is not misleading by omission, contains no false or misleading statement, and does not otherwise deceive; every advertisement must name at least one responsible physician, identified as M.D., D.O., or D.P.M. rather than only “Doctor.” The advertising act requires any advertisement naming a practitioner to identify the type of license held and to be free of deceptive or misleading information, defines deceptive to include misstating the practitioner’s profession, skills, training, expertise, education, board certification, or licensure, requires the license type to be posted in the office, and makes a violation unprofessional conduct subject to discipline by the practitioner’s own board. None of these provisions mentions before-and-after photographs, testimonials, or discounts.

• (c) Making or willfully causing to be made any flamboyant claims concerning the licensee’s professional excellence.

  Miss. Code Ann. § 73-25-29(8)(c) · verified Sep 8, 2026

• A physician may publicize himself or herself as a physician through any form of advertisement, provided the communication, (i) shall not be misleading because of the omission of necessary information, (ii) shall not contain any false or misleading statement, or (iii) shall not otherwise operate to deceive.

  Miss. Admin. Code Title 30, Part 2635, Rule 12.3(B) · verified Sep 8, 2026

• All advertisements and written communications pursuant to these rules shall include the name of at least one (1) physician responsible for its content. In the case of office signage at least one sign in reasonable proximity to the main entrance must bear the name of the responsible physician. 2. Whenever a physician is identified in an advertisement or other written communication, the physician should not be identified solely as “Doctor” or “Dr.” but shall be identified as M.D. for medical doctors, D.O. for osteopathic physicians and D.P.M. for podiatric physicians.

  Miss. Admin. Code Title 30, Part 2635, Rule 12.3(E)(1)-(2) · verified Sep 8, 2026

• An advertisement for health care services that names a health care practitioner must identify the type of license held according to the definitions under this chapter. The advertisement shall be free from any and all deceptive or misleading information. (2) A health care practitioner providing health care services in this state must conspicuously post in their office and affirmatively communicate the practitioner’s specific licensure as defined under this chapter. This shall consist of the following: The health care practitioner shall display in his or her office a writing that clearly identifies the type of license held by the health care practitioner. The writing must be of sufficient size so as to be visible and apparent to all current and prospective patients.

  Miss. Code Ann. § 41-121-7(1)-(2) · verified Sep 8, 2026

• “Deceptive” or “misleading” includes, but is not limited to, any advertisement or affirmative communication or representation that misstates, falsely describes, holds out or falsely details the health care practitioner’s profession, skills, training, expertise, education, board certification or licensure as determined by each respective licensing board.

  Miss. Code Ann. § 41-121-5(b) · verified Sep 8, 2026

• (6) Any health care practitioner who violates any provision under this chapter is guilty of unprofessional conduct and subject to disciplinary action under the appropriate licensure provisions governing the respective health care practitioner.

  Miss. Code Ann. § 41-121-9(6) · verified Sep 8, 2026