Who enforces deceptive med spa marketing, state by state
The same question, answered for 46 states from each state’s own law. States disagree on this, which is the point — an answer that is right in one is wrong next door. Every entry below is a statute or board rule we verified, most recently Sep 8, 2026.
Marketing · part of The Practice Perimeter
| State | What its rule says | Cited to |
|---|---|---|
| Alabama | The Attorney General or a district attorney — either may sue in the state's name for a restraining order or injunction under the Deceptive Trade Practices Act; the Cosmetology and Barbering Board separately disciplines knowingly false advertising. | Ala. Code § 8-19-8(a) Sep 8, 2026 |
| Alaska | Two enforcers — the attorney general can sue in the state's name to enjoin unfair or deceptive acts in trade or commerce, and the Medical Board can discipline a licensee who advertised professional services in a false or misleading manner. | AS 45.50.501(a) (The attorney general enforces by injunction) Sep 5, 2026 |
| Arizona | The Attorney General — deceptive or unfair acts in advertising goods or services are unlawful under the Consumer Fraud Act. Separately, the Medical Board may discipline a licensee, since false, deceptive or misleading advertising is unprofessional conduct. | A.R.S. §44-1522 Jul 26, 2026 |
| California | Partly — the Medical Board handles the licensee track, disciplining false or misleading advertising up to revocation after Medical Quality Hearing Panel proceedings; misleading service claims are also a misdemeanor, but the rules don't name the prosecutor. | Cal. Bus. & Prof. Code §17500 Jul 26, 2026 |
| Colorado | A licensee who divides or agrees to divide any fee or compensation with any person, firm, association or corporation “as pay or compensation to the other person for sending or bringing any patient or other person to the licensee, or for recommending the licensee to any person, or for being instrumental in any… | Colo. Rev. Stat. § 12-240-132(1)(a) Sep 2, 2026 |
| Connecticut | The cited rules do not settle this — they give the Commissioner of Consumer Protection general Unfair Trade Practices Act authority over any person (administratively or via the Attorney General in court), but never say med spa ad claims are a UTPA violation. | Conn. Gen. Stat. §42-110m(a) Sep 8, 2026 |
| Delaware | The Attorney General — where it appears a person is engaging in practices unlawful under the consumer fraud subchapter, the AG may sue to enjoin them; separately, the Board of Medical Licensure can discipline a certificate holder for unethical advertising. | 6 Del. C. § 2522(a) Sep 8, 2026 |
| District of Columbia | The DC Attorney General — when a practice violates the consumer protection law, the AG may sue in Superior Court for an injunction and restitution without proving damages; separately, the health boards can discipline a licensee for deceptive use of a license. | D.C. Code §28-3909(a) Sep 8, 2026 |
| Florida | The cited rules do not settle this fully — the Board of Medicine, via the Department of Health, disciplines physicians for false or deceptive advertising; FDUTPA makes deceptive med spa marketing unlawful but the cited rules name no enforcer for it. | Fla. Stat. §501.204(1) Jul 26, 2026 |
| Georgia | Both — the Attorney General, under the Fair Business Practices Act, can order a cease and desist, order restitution, and fine up to $2,000 per willful violation; separately, the medical board disciplines licensees for untruthful or extravagant claims. | O.C.G.A. §10-1-397(b)(1) Aug 17, 2026 |
| Hawaii | Two tracks — the attorney general or Office of Consumer Protection director sues under the unfair-or-deceptive-practices law ($500–$10,000 per violation), and licensing boards separately discipline licensees for deceptive advertising; penalties are cumulative. | Haw. Rev. Stat. § 480-3.1 Sep 8, 2026 |
| Idaho | The attorney general — under the Consumer Protection Act he can sue in the state's name for a declaratory judgment and a restraining order or injunction; separately, the Board of Medicine can discipline a physician for unethical or unprofessional advertising. | Idaho Code §48-606(1) Sep 8, 2026 |
| Illinois | Both the Attorney General and IDFPR — the AG may sue in the People's name for an injunction, restitution, license revocation or suspension, a receiver, and penalties up to $50,000; IDFPR separately disciplines false or misleading treatment claims. | 815 ILCS 505/7 Aug 17, 2026 |
| Indiana | The Attorney General — deceptive med spa marketing to consumers is unlawful under the Deceptive Consumer Sales Act and enforceable by the AG; separately, the licensing board can discipline a practitioner for false or misleading advertising. | Ind. Code §24-5-0.5-3 Jul 26, 2026 |
| Iowa | The Attorney General — he can seek district-court injunctions and orders restoring money or property taken by deceptive practices; the medical board also disciplines physicians for untruthful ads, and the medical director must keep the spa's ads non-deceptive. | Iowa Code § 714.16(7) Sep 8, 2026 |
| Kansas | The attorney general or any county or district attorney may sue to enjoin deceptive practices, recover consumer damages and investigation costs; for licensees, fraudulent or false advertising is also unprofessional conduct before the healing arts board. | Kan. Stat. Ann. §50-632(a) Sep 3, 2026 |
| Kentucky | The Attorney General — deceptive trade practices are unlawful, and the AG may go to Circuit Court for a restraining order or injunction; separately, the medical and cosmetology boards can discipline their own licensees for deceptive advertising. | Ky. Rev. Stat. §367.190(1)-(2) (Injunction — Hearing) Sep 8, 2026 |
| Louisiana | The attorney general — he may bring an injunction action in the name of the state against unfair or deceptive acts in trade or commerce; separately, the medical board may discipline a licensee for fraudulent, false, deceptive, or misleading advertising. | La. Rev. Stat. §51:1407(A) (Restraining prohibited acts) Sep 8, 2026 |
| Maine | The Attorney General — the AG can sue in the State's name to enjoin unfair or deceptive trade practices and win restitution for consumers who lost money. Separately, the medical board can discipline a licensee for false, misleading or deceptive advertising. | 5 M.R.S. §209 Sep 3, 2026 |
| Maryland | The Attorney General — it can seek an injunction under the Consumer Protection Act, after at least 7 days' notice, to stop the practice and restore money or property; a medical board panel can separately discipline physicians for advertising violations. | Md. Code, Com. Law §13-406 Sep 8, 2026 |
| Massachusetts | The attorney general — where there's reason to believe a business is using or about to use a practice that Chapter 93A declares unlawful and action is in the public interest, the AG may sue in the commonwealth's name for a restraining order or injunction. | Mass. Gen. Laws ch. 93A, § 4 Sep 8, 2026 |
| Michigan | Two enforcers — the attorney general may seek an injunction under the Consumer Protection Act on probable cause, after giving the required notice, and the licensee's board may discipline false or misleading advertising as an unethical business practice. | Mich. Comp. Laws § 445.905(1) Sep 8, 2026 |
| Minnesota | The attorney general investigates unfair, discriminatory and other unlawful trade practices; separately, false or misleading advertising is a ground for Board of Medical Practice discipline of a physician. The cited rules address no other enforcer. | Minn. Stat. § 8.31, subd. 1 Sep 8, 2026 |
| Missouri | The attorney general — deceptive or misleading advertising of med spa services is an unlawful practice, and the AG can sue in circuit court for an injunction to stop it. A physician who obtains fees by deception can also face board discipline. | Mo. Rev. Stat. §407.100.1 Sep 3, 2026 |
| Montana | The Montana Department of Justice — it enforces the Consumer Protection Act's ban on deceptive acts, seeking injunctions and civil fines; separately, the licensing boards can discipline a licensee for misleading or false advertising in practice. | Mont. Code Ann. § 30-14-102(2) Sep 8, 2026 |
| Nebraska | The Attorney General — on cause to believe a business is engaged in a deceptive trade practice, such as claiming a treatment has benefits or approvals it does not, he may sue in any Nebraska district court for a restraining order, an injunction, or both. | Neb. Rev. Stat. §87-303.05(1) Sep 3, 2026 |
| Nevada | The Medical Board — it disciplines licensees for false, deceptive or misleading medical advertising and, through its President, Secretary-Treasurer or the Attorney General, may seek a court injunction; the AG may also sue on a Consumer Affairs referral. | Nev. Rev. Stat. §630.388(1) Sep 8, 2026 |
| New Hampshire | The Attorney General's consumer protection and antitrust bureau at the Department of Justice enforces the Consumer Protection Act and can sue to enjoin deceptive trade practices; separately, the Board of Medicine can discipline a licensee for misleading ads. | N.H. Rev. Stat. §358-A:4, I, III(a) Sep 8, 2026 |
| New York | The Attorney General — suing in the name of the people to enjoin deceptive practices and recover restitution, even from operators outside New York; separately, false or misleading advertising is professional misconduct for the treating licensee. | N.Y. Gen. Bus. Law § 349(b) Sep 2, 2026 |
| North Carolina | The Attorney General — it sues to enjoin unfair or deceptive acts in commerce, and on final judgment the judge may order money or property restored and any contract obtained through the violation canceled; private parties may also sue. | N.C. Gen. Stat. § 75-15.1 Sep 8, 2026 |
| North Dakota | The attorney general — under the consumer fraud chapter they may investigate deceptive advertising, take sworn statements and examine records; untrue or deceptive advertising for the practice of medicine is also a ground for physician discipline. | N.D. Cent. Code § 51-15-04 Sep 8, 2026 |
| Ohio | The Attorney General may seek a declaratory judgment that a practice violates the Consumer Sales Practices Act and obtain a temporary or permanent injunction, may bring a class action on behalf of consumers, and may ask the court to appoint a receiver and sequester assets to reimburse them. | Ohio Rev. Code §1345.07 Aug 17, 2026 |
| Oklahoma | The Attorney General or a district attorney may bring an action to obtain a declaratory judgment that an act or practice violates the Consumer Protection Act, to enjoin or obtain a restraining order against a person who has violated, is violating, or is likely to violate the act, to recover actual damages and, for… | Okla. Stat. tit. 15, § 756.1(A) Sep 8, 2026 |
| Oregon | The cited rules do not settle this — they establish only that violations of the medical practice chapter are prosecuted by the county district attorney, with the Oregon Medical Board represented by the Attorney General; no advertising-specific rule is cited. | Or. Rev. Stat. §677.330(1) Sep 8, 2026 |
| Pennsylvania | Two routes — the Attorney General or a district attorney may seek an injunction against deceptive trade practices, with up to $5,000 per violation of that injunction; the Medical Board separately disciplines licensees for deceptive representations. | Unfair Trade Practices and Consumer Protection Law §§4, 8 (73 P.S. §§201-4, 201-8) Aug 17, 2026 |
| Rhode Island | Two tracks — the attorney general may sue in the state's name to enjoin deceptive acts or practices and seek other relief, and advertising of medical business that tends to deceive the public is unprofessional conduct the medical board can discipline. | R.I. Gen. Laws §6-13.1-5(a) Sep 8, 2026 |
| South Carolina | The Attorney General — on reasonable cause that an unlawful trade practice is in use and that suit is in the public interest, he may sue for a restraining order or injunction; the medical board also disciplines licensees for deceptive conduct. | S.C. Code §39-5-50(a) Sep 8, 2026 |
| South Dakota | If the attorney general has reason to believe that any person is using, has used, or is about to use any act or practice declared unlawful by § 37-24-6, and that proceedings would be in the public interest, the attorney general may bring an action in the name of the state to restrain the practice by temporary or… | S.D. Codified Laws §37-24-23 Sep 8, 2026 |
| Texas | Two routes — the consumer protection division may sue in the state's name for a restraining order or injunction under the Deceptive Trade Practices subchapter, and the Texas Medical Board may discipline a physician for false or deceptive advertising. | Tex. Bus. & Com. Code §17.47(a) Sep 8, 2026 |
| Utah | Both the state and any private person — the Truth in Advertising Act lets anyone sue in district court to enjoin a deceptive ad and recover actual damages or $2,000, whichever is greater; an injunction suit first requires notice and 10 days to correct. | Utah Code § 13-11a-4(1)-(3) (Truth in Advertising Act — injunctive relief, damages, corrective advertising) Sep 8, 2026 |
| Vermont | The Attorney General — or a State's Attorney the AG authorizes — may sue to enjoin deceptive practices under the Consumer Protection Act; separately, misleading advertising about health care services is unprofessional conduct for licensees before the Board. | 9 V.S.A. § 2458(a) Sep 8, 2026 |
| Virginia | The Attorney General, any Commonwealth's attorney, or a city, county, or town attorney may sue in circuit court to enjoin Consumer Protection Act violations, with no proof of damages needed; the Board of Medicine separately bars licensees' false ads. | Va. Code § 59.1-203(A) Sep 8, 2026 |
| Washington | The attorney general — may sue in the state's name, or as parens patriae for residents, to restrain acts the Consumer Protection Act makes unlawful. Separately, false or misleading advertising is unprofessional conduct for every licensee in the building. | RCW 19.86.080(1) Sep 8, 2026 |
| West Virginia | The Attorney General — who can bring a civil action to restrain violations of the Consumer Credit and Protection Act; separately, the Board of Medicine can discipline a physician or podiatrist for false or deceptive advertising. | W. Va. Code §46A-7-108 Sep 8, 2026 |
| Wisconsin | The Department of Agriculture, Trade and Consumer Protection enforces the fraudulent-representations law and may sue in the state's name to enjoin violations; that remedy is not exclusive, so anyone suffering pecuniary loss may sue too. | Wis. Stat. § 100.18(11)(a)–(b) Sep 8, 2026 |
| Wyoming | The Wyoming attorney general — as the Consumer Protection Act's enforcing authority, he can sue to restrain or enjoin deceptive practices; separately, the medical board can discipline licensees for false or deceptive advertising of the practice of medicine. | Wyo. Stat. Ann. §40-12-102(a)(vii); §40-12-106 Sep 8, 2026 |
Every state, in its own words
Alabama
Whenever the office of the Attorney General or the office of the district attorney has reason to believe that any person is engaging in, has engaged in or is about to engage in any act or practice declared unlawful by the Deceptive Trade Practices Act, the Attorney General or the district attorney may bring an action in the name of the state against such person to restrain, by temporary restraining order or temporary or permanent injunction, such acts or practices.
Ala. Code § 8-19-8(a) · verified Sep 8, 2026
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the attorney general may bring an action in the name of the state against the person to restrain by injunction the use of the act or practice.
AS 45.50.501(a) (The attorney general enforces by injunction) · verified Sep 5, 2026
The full Alaska answer, with the rest of the section → · Every Alaska rule on advertising rules →Arizona
Deceptive or unfair acts in advertising goods or services are also unlawful under the Arizona Consumer Fraud Act, enforced by the Attorney General.
A.R.S. §44-1522 · verified Jul 26, 2026
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Making or disseminating an untrue or misleading statement about property or services — including over the Internet — is unlawful, and a violation is a misdemeanor.
Cal. Bus. & Prof. Code §17500 · verified Jul 26, 2026 · read at Public.Law — California Codes
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A licensee who divides or agrees to divide any fee or compensation with any person, firm, association or corporation “AS PAY OR COMPENSATION TO THE OTHER PERSON FOR SENDING OR BRINGING ANY PATIENT OR OTHER PERSON TO THE LICENSEE, OR FOR RECOMMENDING THE LICENSEE TO ANY PERSON, OR FOR BEING INSTRUMENTAL IN ANY MANNER IN CAUSING ANY PERSON TO ENGAGE THE LICENSEE” — or who bills in their own name for services rendered by anyone else — COMMITS A CLASS 2 MISDEMEANOR. This is a criminal provision, not a board matter.
Colo. Rev. Stat. § 12-240-132(1)(a) · verified Sep 2, 2026
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Whenever the Commissioner of Consumer Protection has reason to believe that any person has been or is engaged in a violation of the Unfair Trade Practices Act, the commissioner may proceed administratively or may request the Attorney General to apply in the name of the state to the Superior Court for an order temporarily or permanently restraining and enjoining the continuance of the act or acts, or for an order directing restitution and the appointment of a receiver.
Conn. Gen. Stat. §42-110m(a) · verified Sep 8, 2026
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Whenever it appears to the Attorney General that a person has engaged in, is engaging in or is about to engage in any practice declared by the consumer fraud subchapter to be unlawful, the Attorney General may institute an action in accordance with subchapter II of Chapter 25 of Title 29 in order to enjoin such practices or any acts in furtherance of them.
6 Del. C. § 2522(a) · verified Sep 8, 2026
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If the Attorney General for the District of Columbia has reason to believe that any person is using or intends to use any method, act, or practice in violation of the listed consumer protection sections, including section 28-3904, and if it is in the public interest, the Attorney General, in the name of the District, may bring an action in the Superior Court to obtain a temporary or permanent injunction prohibiting the use of the method, act, or practice and requiring the violator to take affirmative action, including the restitution of money or property, without being required to prove damages.
D.C. Code §28-3909(a) · verified Sep 8, 2026
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Deceptive or unfair med-spa, injectable, or weight-loss marketing is also unlawful under Florida’s Deceptive and Unfair Trade Practices Act.
Fla. Stat. §501.204(1) · verified Jul 26, 2026
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Med-spa marketing is not policed by the medical board alone. Under the Fair Business Practices Act the Attorney General may issue a cease and desist order against an unfair or deceptive act or practice, order restitution to people harmed by it, and impose a civil penalty of up to $2,000 per violation on a person who willfully violates the Act.
O.C.G.A. §10-1-397(b)(1) · verified Aug 17, 2026 · read at FindLaw Codes
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Any person, firm, company, association, or corporation violating any of the provisions of section 480-2 shall be fined a sum of not less than $500 nor more than $10,000 for each violation, which sum shall be collected in a civil action brought by the attorney general or the director of the office of consumer protection on behalf of the State. The penalties provided in this section are cumulative to the remedies or penalties available under all other laws of this State. Each day that a violation of section 480-2 occurs shall be a separate violation.
Haw. Rev. Stat. § 480-3.1 · verified Sep 8, 2026
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Whenever the attorney general has reason to believe that any person is using, has used, or is about to use any method, act or practice declared by the Consumer Protection Act to be unlawful, and that proceedings would be in the public interest, the attorney general may bring an action in the name of the state to obtain a declaratory judgment that the method, act or practice violates the chapter and to enjoin it by temporary restraining order or preliminary or permanent injunction.
Idaho Code §48-606(1) · verified Sep 8, 2026
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Deceptive med spa marketing is not policed by the licensing board alone. The Attorney General may sue in the name of the People to restrain an unlawful practice by preliminary or permanent injunction, and the court may order restitution to consumers, revocation or suspension of a license, appointment of a receiver, and civil penalties of up to $50,000 — with restitution taking priority over any penalty paid to the state.
815 ILCS 505/7 · verified Aug 17, 2026
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Deceptive med-spa marketing to consumers is also unlawful under the Deceptive Consumer Sales Act, enforceable by the Attorney General.
Ind. Code §24-5-0.5-3 · verified Jul 26, 2026
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If it appears to the attorney general that a person has engaged in, is engaging in, or is about to engage in a practice declared unlawful by the consumer fraud section, the attorney general may seek and obtain in an action in a district court a temporary restraining order, preliminary injunction, or permanent injunction prohibiting the person from continuing or engaging in the practice, and the court may make orders necessary to restore to any person in interest any moneys or property acquired by means of the unlawful practice.
Iowa Code § 714.16(7) · verified Sep 8, 2026
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The attorney general or any county or district attorney may bring an action to obtain a declaratory judgment that an act or practice violates this act; to enjoin, or to obtain a restraining order against a supplier who has violated, is violating, or is otherwise likely to violate this act; to recover damages on behalf of consumers by reason of violations of this act; and to recover reasonable expenses and investigation fees.
Kan. Stat. Ann. §50-632(a) · verified Sep 3, 2026
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KENTUCKY’S CONSUMER-PROTECTION ENFORCER IS THE ATTORNEY GENERAL, AND THE REMEDY IS AN INJUNCTION RATHER THAN A LICENSE ACTION. “Whenever the Attorney General has reason to believe that any person is using, has used, or is about to use any method, act or practice declared by KRS 367.170 to be unlawful, and that proceedings would be in the public interest, he may immediately move in the name of the Commonwealth in a Circuit Court for a restraining order or temporary or permanent injunction to prohibit the use of such method, act or practice.” “Upon application of the Attorney General, a restraining order shall be granted whenever it reasonably appears that any person will suffer immediate harm, loss or injury” from such a practice. That runs alongside the medical and cosmetology boards’ own advertising grounds, not instead of them.
Ky. Rev. Stat. §367.190(1)-(2) (Injunction — Hearing) · verified Sep 8, 2026
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LOUISIANA’S ENFORCER IS THE ATTORNEY GENERAL, AND THE ACTION IS BROUGHT IN THE NAME OF THE STATE. “Whenever the attorney general has reason to believe that any person is using, has used, or is about to use any method, act, or practice declared by R.S. 51:1405 to be unlawful, he may bring an action for injunctive relief in the name of the state against such person to restrain and enjoin the use of such method, act, or practice.” Venue follows the defendant — where the person resides, is domiciled, has a principal place of business, or did business — and a med spa soliciting into Louisiana from outside it can be sued “in the parish in which the contact was made”. A contract term purporting to choose a different venue does not displace that.
La. Rev. Stat. §51:1407(A) (Restraining prohibited acts) · verified Sep 8, 2026
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Whenever the Attorney General has reason to believe that a person is using or is about to use any method, act or practice declared by section 207 to be unlawful, and that proceedings would be in the public interest, the Attorney General may bring an action in the name of the State against the person to restrain by temporary or permanent injunction the use of the method, act or practice, and the court may make such other orders or judgments as may be necessary to restore to any person who has suffered any ascertainable loss by reason of the use or employment of the unlawful method, act or practice, any moneys or property, real or personal, that may have been acquired by means of the method, act or practice.
5 M.R.S. §209 · verified Sep 3, 2026
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The Attorney General may seek an injunction to prohibit a person who has engaged or is engaging in a violation of the Consumer Protection Act from continuing or engaging in the violation, after serving notice of the general relief sought at least seven days before the action is filed; and the court may enter any order necessary to prevent the use of a prohibited practice, to restore money or property, or to appoint a receiver in case of willful violation.
Md. Code, Com. Law §13-406 · verified Sep 8, 2026
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Whenever the attorney general has reason to believe that any person is using or is about to use any method, act, or practice declared by section two of chapter 93A to be unlawful, and that proceedings would be in the public interest, the attorney general may bring an action in the name of the commonwealth to restrain the practice by temporary restraining order or preliminary or permanent injunction.
Mass. Gen. Laws ch. 93A, § 4 · verified Sep 8, 2026
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If the attorney general has probable cause to believe that a person has engaged, is engaging, or is about to engage in a method, act, or practice that is unlawful under section 3 of the Consumer Protection Act, and gives the required notice, the attorney general may bring an action in accordance with principles of equity to restrain the defendant by temporary or permanent injunction from engaging in the method, act, or practice.
Mich. Comp. Laws § 445.905(1) · verified Sep 8, 2026 · read at Internet Archive snapshot — evidence of a page, not the current rule
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The attorney general shall investigate violations of the law of the state respecting unfair, discriminatory, and other unlawful practices in business, commerce, or trade, specifically including the Unlawful Trade Practices Act, and assist in their enforcement.
Minn. Stat. § 8.31, subd. 1 · verified Sep 8, 2026
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Whenever it appears to the attorney general that a person has engaged in, is engaging in, or is about to engage in any method, act, use, practice or solicitation, or any combination thereof, declared to be unlawful by this chapter, the attorney general may seek and obtain, in an action in a circuit court, an injunction prohibiting such person from continuing such methods, acts, uses, practices, or solicitations.
Mo. Rev. Stat. §407.100.1 · verified Sep 3, 2026
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For the Consumer Protection Act, department means the department of justice created in 2-15-2001.
Mont. Code Ann. § 30-14-102(2) · verified Sep 8, 2026
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Whenever the Attorney General has cause to believe that a person has engaged in or is engaging in any deceptive trade practice or unconscionable act listed in section 87-302 or 87-303.01, the Attorney General may apply for and obtain, in an action in any district court of this state, a temporary restraining order, or injunction, or both, prohibiting such person from continuing such practices, or engaging therein, or doing any act in furtherance thereof.
Neb. Rev. Stat. §87-303.05(1) · verified Sep 3, 2026
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In addition to any other remedy provided by law, the Board, through its President or Secretary-Treasurer or the Attorney General, may apply to any court of competent jurisdiction to enjoin any prohibited act or other conduct of a licensee which is harmful to the public, to enjoin any person who is not licensed under the chapter from practicing medicine, and to limit the practice of a physician or physician assistant or suspend his or her license to practice.
Nev. Rev. Stat. §630.388(1) · verified Sep 8, 2026
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The Consumer Protection Act is administered and enforced by the consumer protection and antitrust bureau of the department of justice, and whenever the attorney general has reason to believe that trade or commerce declared unlawful by the chapter has been, is being, or is about to be conducted by any person, the attorney general may bring an action in the name of the state to restrain it by temporary or permanent injunction.
N.H. Rev. Stat. §358-A:4, I, III(a) · verified Sep 8, 2026
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The Attorney General may bring an action in the name of the people to ENJOIN such practices and to obtain RESTITUTION of any money or property obtained directly or indirectly by them, with preliminary relief available. The reach is deliberately broad: the action may be brought against a person conducting business or furnishing a service in New York WHETHER OR NOT THAT PERSON IS WITHIN THE STATE, and against a person within the state whether or not the business is conducted outside it.
N.Y. Gen. Bus. Law § 349(b) · verified Sep 2, 2026 · read at Public.Law — New York Consolidated Laws
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In any suit instituted by the Attorney General to enjoin a practice alleged to violate G.S. 75-1.1, the presiding judge may, upon a final determination of the cause, order the restoration of any moneys or property and the cancellation of any contract obtained by any defendant as a result of the violation.
N.C. Gen. Stat. § 75-15.1 · verified Sep 8, 2026
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When it appears to the attorney general that a person has engaged in, or is engaging in, any practice declared unlawful by the consumer fraud chapter, or when the attorney general believes it to be in the public interest to investigate, the attorney general may require the person to file a statement or report under oath concerning the sale or advertisement of merchandise, examine the person under oath, and examine any merchandise, record, book, document, account, or paper.
N.D. Cent. Code § 51-15-04 · verified Sep 8, 2026
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The Attorney General may seek a declaratory judgment that a practice violates the Consumer Sales Practices Act and obtain a temporary or permanent injunction, may bring a class action on behalf of consumers, and may ask the court to appoint a receiver and sequester assets to reimburse them. Civil penalties run to $5,000 per day for violating an injunction.
Ohio Rev. Code §1345.07 · verified Aug 17, 2026
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The Attorney General or a district attorney may bring an action to obtain a declaratory judgment that an act or practice violates the Consumer Protection Act, to enjoin or obtain a restraining order against a person who has violated, is violating, or is likely to violate the act, to recover actual damages and, for unconscionable conduct, penalties on behalf of an aggrieved consumer, and to recover reasonable expenses and investigation fees.
Okla. Stat. tit. 15, § 756.1(A) · verified Sep 8, 2026
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The district attorney of each county shall prosecute any violation of ORS chapter 677 occurring in the county, the Oregon Medical Board is represented by the Attorney General acting under ORS 180.140, and each district attorney shall bring to the attention of the grand jury of the county any information independently developed by the district attorney, the Attorney General or other law enforcement agencies pertaining to a violation of the chapter.
Or. Rev. Stat. §677.330(1) · verified Sep 8, 2026
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Deceptive marketing is also reachable outside the licensing system: the Attorney General or the district attorney, acting in the name of the Commonwealth, may seek a temporary or permanent injunction against unlawful trade practices, and a person who then violates that injunction forfeits a civil penalty of up to $5,000 for each violation.
Unfair Trade Practices and Consumer Protection Law §§4, 8 (73 P.S. §§201-4, 201-8) · verified Aug 17, 2026
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Whenever the attorney general has reason to believe that any person is using, has used, or is about to use any method, act, or practice declared unlawful by § 6-13.1-2, and that proceedings would be in the public interest, the attorney general may bring an action in the name of the state to restrain the practice by temporary or permanent injunction, upon appropriate notice, and to seek any other relief that may be appropriate.
R.I. Gen. Laws §6-13.1-5(a) · verified Sep 8, 2026
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Whenever the Attorney General has reasonable cause to believe that any person is using, has used or is about to use any method, act or practice declared unlawful by Section 39-5-20 of the Unfair Trade Practices Act, and that proceedings would be in the public interest, he may bring an action in the name of the State to restrain the practice by temporary restraining order, temporary injunction or permanent injunction.
S.C. Code §39-5-50(a) · verified Sep 8, 2026
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If the attorney general has reason to believe that any person is using, has used, or is about to use any act or practice declared unlawful by § 37-24-6, and that proceedings would be in the public interest, the attorney general may bring an action in the name of the state to restrain the practice by temporary or permanent injunction, upon appropriate notice to that person.
S.D. Codified Laws §37-24-23 · verified Sep 8, 2026
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Whenever the consumer protection division has reason to believe that any person is engaging in, has engaged in, or is about to engage in any act or practice declared unlawful by the Deceptive Trade Practices subchapter, and that proceedings would be in the public interest, the division may bring an action in the name of the state to restrain the practice by temporary restraining order, temporary injunction, or permanent injunction.
Tex. Bus. & Com. Code §17.47(a) · verified Sep 8, 2026
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UTAH LETS ANYONE SUE, NOT ONLY THE STATE, AND PUTS A FLOOR UNDER THE DAMAGES. Under the Truth in Advertising Act “The district courts of this state have jurisdiction over any supplier as to any act or practice in this state governed by this chapter or as to any claim arising from a deceptive trade practice as defined in this chapter.” “Any person or the state may maintain an action to enjoin a continuance of any act in violation of this chapter and, if injured by the act, for the recovery of damages”, and “It is not necessary that actual damages be proven.” “In addition to injunctive relief, the plaintiff is entitled to recover from the defendant the amount of actual damages sustained or $2,000, whichever is greater”, and “The court shall award attorneys’ fees to the prevailing party.” The court may also “order the defendant to promulgate corrective advertising by the same media and with the same distribution and frequency as the advertising found to violate this chapter.”
Utah Code § 13-11a-4(1)-(3) (Truth in Advertising Act — injunctive relief, damages, corrective advertising) · verified Sep 8, 2026
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Whenever the Attorney General or a State's Attorney has reason to believe that any person is using or is about to use any method, act, or practice declared by section 2453 of the Consumer Protection Act to be unlawful, and that proceedings would be in the public interest, the Attorney General, or a State's Attorney if authorized by the Attorney General, may bring an action in the name of the State to restrain the practice by temporary or permanent injunction, or to dissolve a domestic corporation or revoke the certificate of authority of a foreign corporation.
9 V.S.A. § 2458(a) · verified Sep 8, 2026
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Notwithstanding any other provision of law, the Attorney General, any attorney for the Commonwealth, or the attorney for any city, county, or town may cause an action to be brought in the appropriate circuit court to enjoin any violation of § 59.1-200 or 59.1-200.1 of the Consumer Protection Act, and the court may enjoin such violations notwithstanding the existence of an adequate remedy at law and without proof of damages.
Va. Code § 59.1-203(A) · verified Sep 8, 2026
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The attorney general may bring an action in the name of the state, or as parens patriae on behalf of persons residing in the state, against any person to restrain and prevent the doing of any act prohibited or declared unlawful by the Consumer Protection Act, and the prevailing party may recover the costs of the action including a reasonable attorney's fee.
RCW 19.86.080(1) · verified Sep 8, 2026
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The Attorney General may bring a civil action to restrain a person from violating the Consumer Credit and Protection Act and for other appropriate relief.
W. Va. Code §46A-7-108 · verified Sep 8, 2026
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The department of agriculture, trade and consumer protection shall enforce the fraudulent-representations section, and actions to enjoin a violation of the section or its regulations may be commenced and prosecuted by the department in the name of the state in any court having equity jurisdiction; that remedy is not exclusive, and any person suffering pecuniary loss because of a violation may sue.
Wis. Stat. § 100.18(11)(a)–(b) · verified Sep 8, 2026
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The enforcing authority, which the Consumer Protection Act defines as the attorney general of Wyoming, may bring an action in the name of the state against any person the enforcing authority has reasonable cause to believe has engaged in, is engaging in, or is about to engage in a practice unlawful under W.S. 40-12-104 or 40-12-105, to restrain the practice by temporary restraining order or preliminary or permanent injunction.
Wyo. Stat. Ann. §40-12-102(a)(vii); §40-12-106 · verified Sep 8, 2026
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